It's so easy POP UP SHOP will be held for one week only from July 31st (Isetan Shinjuku Beauty Apothecary) New products perfect for summer are now on sale at POP UP! 2019.07.24
Herbivore Botanicals Epsom Salt Body Scrub Coming Soon Since its release in the US, it has been so popular that production has not kept up with demand and it has been called a phantom item. A buyer introduces it to you ahead of its arrival in Japan. 2019.07.09
Add a little extra happiness to your everyday meals ♡ Granola recipe ideas Asami, a staff member who loves organic food, will reveal some recipe ideas for our It's so easy original granola! 2019.07.01
Information regarding the recruitment of short-term part-time staff. In conjunction with the summer event, we are looking for staff for the "It's so easy POP UP SHOP"♪ 2019.06.24
Notice regarding deliveries due to traffic restrictions associated with the G20 Summit Delivery of goods from the WEB SHOP 2019.06.21
It's so easy will be opening a stall at Laforet Market vol.7! Let's go to Laforet Harajuku this weekend! 2019.05.20
The secret to delicious, lasting beauty Have you decided on a Mother's Day gift yet? A delicious present for your health-conscious mother. 2019.04.30
Davids and Humble Brush will be on sale at the outdoor event! There are lots of events going on until Golden Week! Please come and visit us! 2019.04.19
Multi-shadow with outstanding staying power Introducing a secret trick to make lipstick that won't come off using eyeshadow! 2019.04.17
Matchaeologist Japan will be hosting a workshop at It's so easy! A spiritually enriching 60 minutes filled with spring, matcha and modernism 2019.03.03
This is what I've bought 3 times or more this winter What are the products that are so attractive, even though they are common everyday items, that you feel like you have to have them? 2019.02.24
CHOUCHOU Shibuya Hikarie POPUP event now underway! The popular brand Herbivore Botanicals is offering gifts perfect for Valentine's Day at POPUP! 2019.02.07